Aston Martin Wants To Be A Tesla Model S Killer
Aston Martin is going all in on electric cars and hopes to be the Tesla Model S Killer. The British automaker will debut a pair of all-electric models soon.
Rapide S Models Will Be The Tesla Model S Killer
CEO Andy Palmer told David Undercoffler of Automotive News that the company plans to launch an electric version of the Rapide sedan in two years. In addition, Palmer also confirmed that Aston is looking to introduce an electric crossover coupe based on the DBX concept car that debuted earlier this year at the Geneva Motor Show.
The electric Rapide will pack 800 horsepower with all-wheel-drive, and a range of 200 miles on a single charge. With 800hp on tap, the electric Aston could put up performance numbers on par with Tesla’s 762 horsepower P90D. Aston Martin has not released any specific technical details regarding the Rapide’s electric drivetrain.
Aston Martin is going electric for two reasons. First, the company needs electric vehicles to help meet future government fuel economy standards. Aston Martin’s current models are gas-thirsty V8- and V12- engine cars.
Second, Aston Martin believes the Tesla Model S underserves the ultra-luxury electric vehicle market.
Aston Martin Drawbacks
Still, the Aston has some drawbacks compared with Tesla’s Model S. Its expected 200-mile range lags behind the 300 miles Tesla is able to achieve. Price is another consideration. The electric Rapide sedan will cost between $200,000 and $250,000. The priciest Model S version, the P90D, will set you back around $140,000 before incentives.
Also, one shouldn’t expect to find an Aston Martin version of Tesla’s Ludicrous Mode in the electric Rapide. Tesla recently introduced Ludicrous Mode —which allows the Model S P90D to hit 60 mph in a hypercar-shaming 2.8 seconds.
For more, read Business Insider.